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Forma Series: A blend of bold geometry and timeless elegance

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04 July 2024 | Hübsch A/S

Experience the captivating charm of our new Forma Series, where geometry meets enduring design. This collection of wooden furniture adds an edgy touch to your space, drawing attention with its distinct presence. Crafted from oak wood, the Forma Series features clean lines and a clear design language.

The Forma Collection initially drew inspiration from the New Nordic design principles but evolved into a distinctive style of its own. As we explored bolder expressions and sharper corners, we found ourselves breaking free from conventions. This evolution showcases our commitment to innovation while staying true to our core design values.

Lotte Knudsen, our Design Responsible at Hübsch, elaborates, "Contrasts are integral to our design philosophy, both within individual pieces and throughout interior design. They infuse vitality and dynamism into spaces, harmonizing various influences. In line with a collector's mindset and a touch of nostalgia, we blend influences that resonate with the warmth of cherished memories."

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Hübsch A/S

At the exhibition

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Line Kjær Iversen

Key Account Manager

Hübsch A/S

Line Kjær Iversen