Experience the Formland Design Award being presented live on the Speak Up stage.

The award is given to a distinctive design and product from one of Formland’s exhibitors, selected by a professional jury based on relevance, functionality, design, sustainability, and innovation.

Previous winners of the Formland Design Award include 2nd Source Studio, Stelton, and Kintobe.

The award will be presented by trend expert Mads Arlien-Søborg, who is a member of the jury.

Get prepared for the season’s product and colour choices with pej gruppen’s commercial trends and colours for AW 26/27. The talk provides a comprehensive overview of the spirit of the times, megatrends, and four trend themes – each with mood boards, colour combinations, and concrete recommendations for buying, styling, and communication. Trend Editor Mette Lykkegaard From has many years of experience in developing and presenting pej gruppen’s trend material at conferences and trade fairs. She communicates the content with a focus on relevance for professionals in the interiors industry.

Mette Lykkegaard From, trend editor, pej gruppen

In recent years, hierarchy has been challenged in most workplaces. Reality and day-to-day operations have become extremely complex, from changing working conditions and new technologies to the demands of different generations and, not least, new approaches to leadership and communication. This puts pressure on workflows, challenges roles, and creates uncertainty about individual responsibility – because who really holds the power?

All of this can lead to both uncertainty and resistance within collaboration and the wider organisation, but it can also create new opportunities.

Hear how we can rethink hierarchy so that it functions as a secure framework for both employees and leaders.

Photo: Sara Galbiati

A sharp and practical talk that draws on the best ideas from both retail and entirely different industries – where development often moves fastest and new approaches emerge. You will gain concrete examples of how to strengthen sales, assortment, marketing, and customer experience through external inspiration. At the same time, data is made simple and actionable, enabling you to make better decisions without advanced systems or technical expertise. The focus is on what you already have in your business – and how to use it more consciously and effectively in your daily operations. You will gain insight into how small changes can create clear results. Less gut feeling, more direction – and better utilisation of your potential.

Stine Grubbe, Expert in Retail Optimisation and Visual Merchandising

K-pop, K-beauty, K-food. Three letters that, in just a few years, have gone from niche to a global common language.

Trend researcher and lifestyle expert Mads Arlien-Søborg has travelled to South Korea to understand what is really driving this wave – not just as pop culture, but as a new way of thinking about culture, identity, and influence. Because South Korea doesn’t just export products. It exports a narrative. An aesthetic. A sense of “Korean cool”.

From skincare with snail mucin to Oscar-winning social commentary, from perfectly choreographed K-pop to kimchi in the fridge – it is all connected.

What can we learn from a nation that has turned “soft” culture into its strongest export, at a time when identity, values, and storytelling have become just as crucial as the economy?
Welcome to a journey into K-culture. Not just as a trend, but as the spirit of the times.

Get prepared for the season’s product and colour choices with pej gruppen’s commercial trends and colours for AW 26/27. The talk provides a comprehensive overview of the spirit of the times, megatrends, and four trend themes – each with mood boards, colour combinations, and concrete recommendations for buying, styling, and communication. Trend Editor Mette Lykkegaard From has many years of experience in developing and presenting pej gruppen’s trend material at conferences and trade fairs. She communicates the content with a focus on relevance for professionals in the interiors industry.

Mette Lykkegaard From, trend editor, pej gruppen

We see a shift where we don't want to be constantly online any longer. But what are we doing instead?

Trendstefan talks about dinner parties, craft workshops and look at how the fashion industry is going offline instead of doomscrolling.

K-pop, K-beauty, K-food. Three letters that, in just a few years, have gone from niche to a global common language.

Trend researcher and lifestyle expert Mads Arlien-Søborg has travelled to South Korea to understand what is really driving this wave – not just as pop culture, but as a new way of thinking about culture, identity, and influence. Because South Korea doesn’t just export products. It exports a narrative. An aesthetic. A sense of “Korean cool”.

From skincare with snail mucin to Oscar-winning social commentary, from perfectly choreographed K-pop to kimchi in the fridge – it is all connected.

What can we learn from a nation that has turned “soft” culture into its strongest export, at a time when identity, values, and storytelling have become just as crucial as the economy?
Welcome to a journey into K-culture. Not just as a trend, but as the spirit of the times.

Get prepared for the season’s product and colour choices with pej gruppen’s commercial trends and colours for AW 26/27. The talk provides a comprehensive overview of the spirit of the times, megatrends, and four trend themes – each with mood boards, colour combinations, and concrete recommendations for buying, styling, and communication. Trend Editor Mette Lykkegaard From has many years of experience in developing and presenting pej gruppen’s trend material at conferences and trade fairs. She communicates the content with a focus on relevance for professionals in the interiors industry.

How can we design our homes, belongings and workspaces to improve health and longevity? In an era characterised by burnout, chronic pain and environmental disease, “everyday design” needs to be our new health partner, and we’re all responsible for making it happen.

Blending psychology, design and cultural trends with futures thinking, Jill’s talk will explain the potential for product and spatial design that can positively affect, connect and heal. 

Sharing insights and inspirational stories, she’ll unpick why this shift is happening, and detail what it means for you: inspiring and guiding you to design and create spaces, places and objects that can help to heal and shape a healthier world.How can we design our homes, belongings and workspaces to improve health and longevity? In an era characterised by burnout, chronic pain and environmental disease, “everyday design” needs to be our new health partner, and we’re all responsible for making it happen.

Blending psychology, design and cultural trends with futures thinking, Jill’s talk will explain the potential for product and spatial design that can positively affect, connect and heal. 

Sharing insights and inspirational stories, she’ll unpick why this shift is happening, and detail what it means for you: inspiring and guiding you to design and create spaces, places and objects that can help to heal and shape a healthier world.

A powerful talk on artificial intelligence from a human-centred perspective. A real eye-opener. About everything we must not lose — and everything we stand to gain if we make room for people while letting AI in.

AI comes with enormous potential. There are significant benefits to be gained for businesses, the public sector, and for ordinary people alike.

But right now, we must ensure that we get more from the technology than it takes from us.

In the future of life and work, we will still need qualities such as empathy, equality, democracy, love, relationships, doubt, randomness, friction, boredom, and even mistakes in order to exist as a human species. It is precisely these uniquely human traits that will become our greatest strength in an AI-driven future.

Why book this talk?
If you want to be surprised, entertained, and gain new insights. If you are curious about AI but also want to safeguard your employees, your culture, a healthy working life, and democracy. This is a talk that sparks philosophical reflection while inspiring optimism about the future.

Digital channels are no longer a supplement – they are a strategic core. This presentation provides insight into how data, technology, and omnichannel strategy can support growth and efficient operations across platforms and departments in modern retail organisations.