Plus-Plus was developed in the eighties in Holbæk, Denmark. The idea was to create a simplistic toy that would spark the imagination and creativity of children of all ages. The educational market immediately saw the potential in Plus-Plus and supported the idea of simplicity and open play in schools and kindergartens. Today, Plus-Plus is internationally recognized as a high-quality toy brand and the winner of multiple product awards.
We are proud of our Danish heritage, and we continue to produce Plus-Plus at our factory in Holbæk. In 2012 we opened US sales offices in South Carolina and Oh